How Satellite Technology could potentially save SA Tourism

image credit: moreclick.co.za

Today, the internet is the system through which people conduct economic and social interaction. It is likewise the way to getting to a world of entertainment and learning. Without the internet, present-day social communication or even important organisation, such as banking, shopping and tourism, can’t occur.

With tourism opening up once more, satellite Internet tools could throw a lifeline to South Africa’s income-challenged tourist businesses as they try and recover financially – after the setbacks recorded during the lockdown.

Lockdown additionally undermined the capacity of numerous activities to keep up their associations with family, staff, specialist co-ops and providers. Even after lockdown, progressing power supply difficulties – particularly in profound rustic South Africa where so many of the country’s most exquisite tourism resources dwell – keep on presenting both operational obstacles and security challenges.

Luckily, quick advancements in satellite innovation have made it conceivable – without precedent for history – for South Africa’s most secluded tourism resources “to access the internet affordably and be as digitally connected and active as major hotels and resorts in Johannesburg, Durban or Cape Town,” says Peter Wattrus, CEO Morclick.

Internet access permits distant tourist operator to keep in contact with family members and neighbours. This is particularly significant in ineffectively policed country zones where satellite network keeps administrators in touch with their nearby local area even when there is no electricity.

Besides, “by enabling telephone, television, Facebook, Instagram, Netflix and Skype alongside other web-based media tools that, characterise human communication globally, satellite internet offers South Africa’s most secluded administrators a sense of belonging while giving their visitors the very computerised capacity that they appreciate at home,” explains Wattrus.

During a lockdown, “the importance of being able to sustain and deepen conversations with potential and previous clients so that tourism and remain front of mind is central to survival,” says Wattrus. This need is echoed in the World Travel and Tourism Council’s suggestion urging governments to help their hard-hit tourism industry through the COVID-19 emergency by assisting the operators invest in “digital transformation to enhance market intelligence,” reports Wattrus.

From an economic viewpoint, since the communication satellites are already in space, South African tourist businesses don’t need to launch their satellite or develop and maintain their costly fixed-line network. “All you need is a dish, a switch and a membership that best suits your necessities,” clarifies Wattrus

MorClick, for example, provides equipment, installation and uncapped internet for around USD 53.66 (R800) a month. Ka-band technology is also a significant improvement on previous satellite offerings, providing faster speed and much-reduced interference from weather. MorClick’s local supplier network also implies that maintenance help is accessible in local communities across South Africa.

Satellite technology enables economical and dependable internet to distant foundations incapable of financing costly network bundles, subject to electricity difficulties, common cable theft or fixed-line crumbling. 

However, the introduction of accessible and economical satellite technology offers South Africa’s tourism sector a chance to level the digital divide, “regardless of where operators find themselves, how isolated they were in lockdown or how their revenues have been impacted,” concludes Wattrus.